Road Safety Week - Smombie Takeover!
It is now a common sight to see more people using smartphone technology on the move. Using smartphones and other technology can lead to ‘unintentional blindness’ or ‘divided attention’ which poses great risks for road safety.
70% when driving often see pedestrians distracted by their smartphone, step into the road.
66% when driving often see pedestrians wearing headphones, step into the road.
Smartphone zombie = smombie.
Check out the video from the Smombie Takeover here